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Why Ads?

Why Ads?

Hello my fellow spoonies!

Today marks a huge day in this blog’s life. While I’m really excited about what this means for what we can accomplish here, I’m also very aware of how it impacts your experience on the site. So with this in mind, and in my personal goal of transparency, here’s what’s going on.

TL;DR— ads are the overall least interfering way to provide all the information & value that I do, without taking any money out of my readers’ pockets. 

These are all FREE resources. In lieu of paying for a cookbook or a course, please instead donate to The Mast Cell Disease Society.

Why The Ads?

If you’re a regular reader, first of all THANK YOU, and second of all, you probably clicked to this page because you were wondering “yo, what’s up with these ads?!” For all 2 years of this blog’s life, there have been zero ads served, and also zero income (what little there has been didn’t even pay for web hosting). My desire to help people dealing with the same weird symptoms & illnesses as I am has far outweighed my desire to impact your experience here in any way.

But to be upfront with you, I’ve been working full-time while I’ve run this site, and I’m at my wits’ end. I’ve used up all my bandwidth. I’d love to do more on the site, but I’ve had to take months off at a time just to deal with flare-ups and other weird symptoms while staying up on work. In the two years since I started Low Histamine Eats, I’ve spent many hundreds of hours putting out content. As fun and fascinating as this [currently unpaid] job is, it’s definitely still a job. It’s impacted my life positively, of course (otherwise why would I do it?), but it’s also been incredibly stressful, frustrating, and expensive. 

After months of trying to figure out how to turn this into a part-time job without taking money from readers, I realized that serving ads on the site had to figure into the equation somehow. I know that in order to not lose my passion & desire to help, I need to be able to earn an income from outside my readers. Ads are the base of how I’ll be able to do this.

I’ve been accepted as a partner at Mediavine, an exclusive ad network which partners with trusted websites to manage which companies are allowed to advertise on their site. Basically, on my behalf they vet and then negotiate with companies looking to buy ads on my site, and only serve you said ads if the company is willing to pay their minimum bid. This weeds out seedy companies, ensuring that nothing sketchy or malicious is ever shown on my site. If nobody meets the minimum bid for your area, you won’t even see ads.

Mediavine has a superb reputation among publishers, so finally reaching the necessary traffic to even apply— and then getting accepted— was super exciting.

How This Affects You

Basically, your experience on this site will now include ads. They won’t affect what, where, or how I write in any way, but they will be there. Also note that for the first 90 days of this site being a member of Mediavine, the company has complete control over where the ads are placed. But you are always welcome to report any ads you’re uncomfortable with; their team looks over each report every day to make sure your experience is the best possible.

For some further honesty, I completely re-wrote this page three times before I realized that most people won’t even read it. They come for the content, may or may not notice the ads, and then leave. Most of my trepidation stems from being part of the very selfless & empathetic HIT community and not wanting to break from that mold, but also needing to do what’s right for myself. So for the 25% of you which seems to stick around and keep coming back, and the few among you wondering “yo, what’s up with these ads?!” this page is for you. Thank you for coming to this site & trusting me to help you with your dinner, tonight or any night.

Side note: if you feel slighted or betrayed or soured by the ads, maybe you should ask yourself: Why shouldn’t writers get paid in proportion with how much time people spend with their content, learning and being inspired? I believe information should be correct, accessible, and free, but my time is not worthless, and I can’t treat it like it is.

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